Nomad Chique: Visual Experience Design

Last week I wrote a review about the user experience of Southwest Airline’s website specifically discussing the navigation and presentation. This week I end the discussion with a review of the content and interaction design of the website. Content Overall, from what I did see, the organization of the content and copy writing seemed to [...]

It’s shoulder season! What’s that you ask? It’s one of those times of the year when you can travel for less cost and avoid the crowds because the peak summer season has ended… and the airlines and hotels really need to get butts in seats and fill those rooms, respectively. So in honor of shoulder [...]

Cloud Computing is all the rage nowadays. It has been a trending topic for quite some time. I recently attended the Association for Women in Technology (AWT) forum. It’s a great non-profit organization by the way, that gives scholarships to young women to help them pursue their careers in the technology sector. The hot topic [...]

I had the honor of interviewing Dr. Susan Weinschenk regarding her new book 100 Things Every Designer Needs to Know About People. Susan is Chief of User Experience Strategy at Human Factors International, which is where we first met (Susan was instrumental in landing me my first job at HFI!). In her latest book, Susan [...]

Are you a small business or organization just getting your presence started on the web? Or do you already have a website and can’t figure out why your visitor traffic is lacking? In either case, here are a couple of essential components that you will need to include on your website to ensure a more [...]

The expectations placed on you in a corporate setting as a user experience professional are going to be the same expectations you’ll have to meet as a UX freelancer. The only difference is that your in-house corporate counterpart has company money to spend. Even though you may not have all the same resources, this does [...]

Are you new to mobile and dying to learn more about it so you can move that big idea in your head onto the marketplace? Or are you a user experience pro looking to take that app you’re designing for a client to the next level? Here’s a few good reads you might want to [...]

A new year always brings a new set of predictions on the technological outlook for the near future. Below are some of my UX predictions for 2011 that gives you a glimpse of what’s in store. If you have some predictions of your own, I’d love to hear them!

I use a 50-question scorecard that rates the effectiveness of a site based on usability best practices and specific role-based scenario(s). The process of using this kind of scorecard is often called a “heuristic review.” Read on…

This is a great book review of Designing Web Interfaces by web designer Paul Olyslager. If you’re thinking about making a purchase, read this book review first to find out about the content.